Discount Building Products - Building Material Wholesalers

Encyclopedia Britannica Expands its Online Affiliate Marketing Program

New York, New York (PRWEB) February 26, 2008 -- Encyclopedia Britannica, an innovator of online research and education, has outsourced affiliate program management to NETexponent, a leading, performance based online marketing agency. The affiliate agency will look to increase online subscriptions and store order volume through affiliate recruitment and affiliate optimization for its educational subscription site, Britannica.com and e-commerce site Store.Britannica.com. Britannica is proud to provide its affiliates with three industry leading resources in Commission Junction (CJ), Performics, and NETexponent.

Britannica currently has a successful affiliate program using the Performics technology platform and with the help of NETexponent has expanded with the launch of a program in Commission Junction. This dual program strategy will allow affiliates to choose their preferred affiliate technology. Affiliates interested in promoting Britannica's educational materials can apply directly through CJ (https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=2231248) or Performics (https://www.connectcommerce.com/secure/partner_app_alt.html?ccmid=K97285).

Britannica is offering affiliates commission rates starting at 10% for both subscription leads and store purchases for up to 30 days after the initial online referral. Affiliates interested in becoming a part of the program or who would like more information, can contact Britannica's affiliate manager at mailto: britannica @ netexponent.com.

"We've seen a lot of success in our affiliate program, but realize there's also a huge opportunity to expand," said Ken Polson, Britannica's Director of Consumer Acquisition Marketing. "We believe NETexponent has the proven expertise, people, and affiliate management tools to take our program to the next level".

Along with a unique team based approach, NETexponent can offer Britannica a database of proven, top affiliates and provide participating affiliates access to a staff of people dedicated to servicing affiliate needs and optimizing overall program performance. "Over the last seven years, we've developed strong relationships with several top rated publishers and developed affiliate management best practices based on their input and our experience," said Peter Figueredo, CEO and NETexponent Co-Founder. "We can utilize these one-to-one relationships and learning to fully promote Britannica and their educational services."

About Britannica

Encyclopaedia Britannica, Inc. (www.britannica.com) is a leader in reference and education publishing whose products can be found in many media, from the Internet to cell phones to books. A pioneer in electronic publishing since the early 1980s, the company still publishes the 32-volume Encyclopaedia Britannica, along with services such as Britannica Online School Edition and new printed products such as Britannica Discovery Library, available for purchase at Britannica's online store. Britannica's editorial operation is overseen by some of the world's most distinguished scholars, several of them Nobel laureates. The company makes its headquarters in Chicago.

About NETexponent

NETexponent (www.NETexponent.com) is an online performance based direct marketing agency based in New York that builds custom partnership networks for efficiency driven advertisers. Founded in 2001, the metric-driven firm leverages nearly a decade of management experience in structuring win-win, performance-based deals with online publishers ranging from automated affiliate networks to integrated media partnerships, and focuses on efficiently acquiring the most valuable customers for clients. NETexponent is committed to being the industry's most efficient and ethical performance marketing agency, continually evolving to address changing market conditions and client needs.

# # #

MORE ARTICLES:

Corrugated Metal Roofing, Residential, Design, Restoration, Contractors, Guide, Repairs
Corrugated metal roofing is rippled metal sheets used for roofing applications. It is commonly used in commercial, agricultural and industrial purposes though nowadays it is recognized as an excellent form of residential roofing. Corrugated metal roofing has been in use since the 1840s. Through technological developments, it is rust free and has other attributes that has enhanced its qualities.

Home Builders See Big Picture in Sustainable Building, Says February's BUILDER Magazine
The housing market's decline has not clouded the big picture for some home builders, February's BUILDER Magazine reveals in its coverage of sustainable building products and its Tradewinds show home at the International Builders' Show.

HandCrafted Homes and Builder-Partner Announce New Model Homes to be Built in Conway, SC
HandCrafted Homes, an award-winning custom modular homebuilder based in Henderson, N.C., has partnered with Coastal Land Construction to build two model homes in Conway, S.C., to be completed by mid-October, 2006, as part of the new Country Manor Estates community.

Cedar Log Home Builder in Texas: Building Your Dream Home the Way it Should be
Creating any house, much more someone else's dream house requires artistry, skills and craftsmanship. A cedar log custom home builder in Texas must possess these qualities and more: he must be a modern thinker. In this century wherein functionality and utility are considered traits of beauty, a cedar log home builder must be able to fuse artistry and science in building your dream home.

Florida Custom Home Builders: How To Build Your Dream Home
Florida custom home builders offer many homeowners the chance of a lifetime: the opportunity to build their dream home Of course, like any investment on this large a scale, it is necessary to take certain steps to make sure you do it right, and to make sure the end result is really the dream home you set out to get

Luxury Home Builders McCrary Homes Announce Return to Austin, Texas Area Building
After a twenty year absence, McCrary Homes announces a return to Austin, Texas area home building. These new high-end homes feature the latest designs and innovative technology, classic luxury homes for the future.

The Most Popular Contractors and Construction Supply Shops in the USA
There are many choices in purchasing the best construction supplies Choosing the best dealers or sellers is among the most important steps to acquire construction supplies with the highest quality

Electrical Innovations Receives Prestigious Construction Award from Associated Builders and Contractors of Iowa
Recognized as best-of-the-best with excellence in specialty construction.

Leopardo Construction Highlights 10 Solutions for Building Smarter, Offsetting Rising Construction Material Prices
In a recent white paper titled "Smart Construction," Leopardo Construction, one of the nation's premier construction companies and a recognized leader in sustainable building practices, highlights 10 economical building solutions for offsetting the skyrocketing material prices and realigning construction budgets with original expectations.

Physically and Financially Survive DIY Home Renovation, Home Depot Discount Coupons Notwithstanding
Lest you think that home renovation will be as easy as pie, or at least easier than home building, it is actually harder than it looks The costs can be staggering, both financially and physically

Home Depot Home Improvement Stores
Information about different Home Depot home improvement ideas as well as equipment is readily available on the internet For example, there are many websites that list several Home Depot home improvement stores

Selecting A New Home Construction Builder Or A Remodeling Contractor
The whole point of having a new home construction builder or remodeling contractor is to ensure that you have a quality job done. To accomplish this, you need to know how to look for the right people. By knowing how to find the right people, you will have less problems and stress during the project.

Dallas Home builders- A Community Doing More Than Just Building Homes
If you are looking to buy your dream home, you may like to visit the website of a large number of home builders, all aspiring to provide you the best of services. The quality of construction, neighborhood and affordability are three parameters which you may need to consider while choosing a particular home builder in your locality.

New Construction Strategies Radio Network and the Contractors Side Launch New Channel for 75,000 Contractors
New Construction Strategies Radio Network (NCSR), a joint venture of Garrison Associates and Jackstreet Media, reached agreement with The Contractors Side to make NCSR programming available to its community of 75,000 construction contractors and subcontractors. The ContractorsSide.com is a popular resource to help contractors protect and defend themselves against some of the traditional risks in the construction business. The new channel will bring contractors the knowledge and insights they need anticipate and avoid many of the problems that often lead to large financial losses.

The Pit-Falls of Owner/Builder Contractor Experience
You?re young and strong and have the financial means to build your own house. You have a truckload full of tools and some experience with a hammer, so you think, ?hey, I?m going to build my own house and be my own Contractor.?